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Fullpath is an AI-driven ecosystem designed specifically for automotive dealerships to unify data, automate outreach, and accelerate business growth. Built by a company focused on dealership technology, Fullpath solves the problem of fragmented data and inefficient marketing workflows by integrating over 200 data sources into a single Customer Data Platform (CDP). This platform creates a unified, clean shopper identity that powers AI-driven marketing automation, CRM enhancements, and real-time ad campaigns. Fullpath’s core capabilities include omnichannel marketing automation, AI-powered personalization, dynamic payment offers, and agentic CRM with AI agents that qualify leads and automate follow-ups. It is ideal for car dealerships of all sizes seeking to modernize their technology stack, improve customer engagement, and increase sales efficiency without losing the personal touch that keeps customers loyal.
4.7/5
Highly personalized and data-driven
Intuitive and dealership-focused
To unify dealership data and automate personalized marketing and sales workflows using AI.
Seamlessly integrates with over 200 dealership tech platforms via open APIs for real-time data synchronization.
Custom pricing with enterprise focus; demo available upon request.
Features with the highest value for users are highlighted here.
Unified customer data platform
AI-powered marketing automation
Cross-channel ad campaign management
Integrated AI agents in CRM
Real-time data synchronization
Over 200 pre-built integrations
Enterprise group-level reporting
Dynamic personalization of customer journeys
Auto Dealership Marketing Directors
Sales Managers
Dealer Group Executives
CRM Administrators
Digital Advertising Specialists
Inventory Managers
Customer Experience Teams
Small to Mid-size Dealerships
Data Analysts in Automotive
Automotive Service Departments
Starter
Professional
Weekly intelligence on AI strategy, operations, and market shifts. No noise. No narrative. Direct to your inbox.
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