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Simple Analytics is a privacy-first web analytics tool designed as an alternative to Google Analytics. Built by a Netherlands-based company, it focuses on providing essential website visitor insights without compromising user privacy or using cookies. The platform complies with major privacy regulations such as GDPR, CCPA, and PECR by design, ensuring no personal data is collected or stored. Its core capabilities include real-time visitor tracking, event and goal tracking, UTM source analysis, and easy data export options. Simple Analytics features a clean, user-friendly dashboard and AI-powered chat to help users quickly access analytics insights. It is ideal for businesses, teams, and individuals who prioritize ethical data collection and want straightforward, actionable analytics without the complexity or privacy concerns of traditional tools.
4.7/5
Clear, privacy-focused, and actionable
Simple, clean, and intuitive
To provide privacy-compliant website analytics without tracking personal data or using cookies.
Works on web platforms with integrations for Google Tag Manager, WordPress, frontend frameworks, and exports to BI tools like Power BI and Looker Studio.
Freemium with tiered paid plans for individuals, teams, and enterprises
Features with the highest value for users are highlighted here.
Privacy-first data collection
No cookies or personal data tracking
Simple and intuitive dashboard
Event and goal tracking
AI-powered analytics chat
Lightweight script for fast loading
Seamless Google Analytics data import
Data export to BI tools and APIs
Privacy-conscious businesses
Small business owners
Marketing teams
Web developers
Nonprofits and NGOs
Enterprise organizations
Data analysts
Content creators
Legal and compliance teams
Startups
Free
Simple
Weekly intelligence on AI strategy, operations, and market shifts. No noise. No narrative. Direct to your inbox.
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Side-by-side with top alternatives in this category.
| Tool | Rating | Visits / mo | Global rank | Category rank | Engagement | Bounce | Top market | Starts at | Free tier | Integrations | Action |
|---|---|---|---|---|---|---|---|---|---|---|---|
 Simple AnalyticsAI Data Management | 79.6K | #420,619 | #7,159 | 53s2.7 pages | US(16%)#452,331 | $0 | 1 | View | |||
 Microsoft ExcelAI Data Management | 1.1B | #31 | #2 | 2m 59s3.4 pages | US(22%)#40 | $0 | 1 | View | |||
 AadhaarFaceRDAI Data Management | 1.1B | — | — | 2m 1s2.6 pages | US(15%) | $0 | — | View | |||
 Tarot TransformerAI Data Management | 143.2M | — | — | 50s1.6 pages | US(27%) | $0 | — | View | |||
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