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What is Roundabout?

Roundabout is a micro influencer marketing platform designed to help brands and agencies find, activate, and manage micro and middle influencers across over 100 niche sectors primarily on Instagram and TikTok throughout Europe. Built to solve the challenge of identifying authentic creators with verified KPIs and engagement rates, Roundabout offers a data-driven approach to influencer marketing campaigns. The platform enables users to search for creators, calculate flexible campaign pricing, write detailed briefs, and track campaign progress with full control over content approval and scheduling. It is ideal for businesses seeking to streamline influencer marketing workflows, maintain transparency, and optimize campaign ROI. Roundabout suits marketing teams, agencies, and brands focused on niche influencer engagement and performance-driven campaigns.

AI Tool Review Summary

Performance Score

4.5/5

Content/Output Quality

High-quality, authentic, and niche-focused

Interface

User-friendly and well-organized

AI Technology
LLMData Analytics
Purpose of Tool

To enable brands and agencies to efficiently find, activate, and manage micro influencer marketing campaigns with verified data and full process control.

Compatibility

Accessible via web platform with integrations for campaign management and reporting, fitting into digital marketing workflows.

Pricing

Flexible pay-per-campaign pricing with no subscription fees

Features

Features with the highest value for users are highlighted here.

Verified influencer KPIs

Access to 100+ niche categories

Flexible all-inclusive pricing

Campaign brief templates

Content approval workflow

Performance tracking and reporting

Dedicated strategic support

European micro and middle influencer focus

How It Works

1

Find and Save Creators

Search from over 100 niche topics with verified data to select the best influencers for your campaign.

2

Calculate Campaign Price

Set your campaign budget based on the number of influencers, content pieces, and desired results.

3

Write Brief and Invite Creators

Create detailed briefs or use templates to communicate your campaign requirements to influencers.

4

Activate and Track Campaign

Manage product shipments, approve content, schedule posts, and monitor performance with detailed reports.

Who Is It For?

Marketing Teams

Advertising Agencies

Small and Medium Brands

E-commerce Retailers

Social Media Managers

Content Creators

Fitness and Wellness Brands

Beauty and Cosmetics Companies

Food and Beverage Marketers

Startups

Pricing

Free Demo

$0/free
  • Access to platform demo
  • Basic influencer search
  • Campaign planning overview
Popular

Pay-per-Campaign

Variable/one-time
  • Full campaign activation
  • Flexible pricing based on influencers and content
  • Content approval and tracking
  • Strategic support

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Pros & Cons

Pros

  • Comprehensive control over campaign process from selection to reporting.
  • High data transparency with verified influencer metrics.

Cons

  • Primarily focused on European markets, limiting global reach.
  • No subscription model; campaigns are pay-as-you-go which may not suit all users.

FAQs

Just Launched

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Rating

5.0

Pros

Cons

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Analytics of Attiva influencer food alle tue condizioni

Website traffic and keyword analysis.

Live dataFeb 2026 – Apr 2026

Monthly visits

1.93K

+27.5% vs prior month

Avg. visit duration

00:00:45

M 4 2026 snapshot

Pages / visit

1.82

M 4 2026 snapshot

Bounce rate

38.49%

Lower is better

All traffic · Worldwide

Weekly estimate · Feb 1, 2026 – Apr 29, 2026

303.4331.11358.83386.54414.25Feb 1Feb 15Mar 1Mar 15Mar 29Apr 8Apr 22Apr 29

Peak week: 414.25 (Feb 1, 2026)Low week: 303.4 (Mar 1, 2026)WoW: 0.0%Derived from monthly estimates · SimilarWeb-equivalent

Release History

0 releases published

No releases yet.

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