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Sep 13

Google Trials ‘AI Mode’ on Search Homepage

Google is testing a redesigned version of its iconic Search homepage by replacing the traditional ‘I’m Feeling Lucky’ button with a new option called ‘AI Mode.’ This feature, which started rolling out in May as part of a...

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Google Trials ‘AI Mode’ on Search Homepage
Originally reported bydig
Google is testing a redesigned version of its iconic Search homepage by replacing the traditional ‘I’m Feeling Lucky’ button with a new option called ‘AI Mode.’ This feature, which started rolling out in May as part of a limited test, is a step in Google’s efforts to integrate AI more deeply into everyday search experiences. The change is being tested via the company’s Labs platform, although there is no confirmation yet whether it will become a permanent feature. This development comes just before Google I/O, the company’s annual developer conference, where further AI-driven updates are anticipated. Changes to Google’s main Search page are rare, making this test particularly significant. The shift appears to be a response to the growing popularity of AI tools like ChatGPT, which have begun to rival traditional search engines. Recently, an Apple executive noted a decline in Google searches on Safari, a trend believed to be linked to the rise of AI-powered tools. Through the introduction of ‘AI Mode,’ Google seems to be looking for ways to stay ahead of competitors by exploring new, AI-enhanced search features.
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