Refactory is an AI-powered UX writing and content testing platform designed to improve clarity, usability, and tone in product interfaces. It allows product and design teams to test microcopy, error messages, CTAs, and onboarding content through AI feedback and real-user validation. You can generate alternate versions of your copy, run side-by-side comparisons, and collect usability data to guide decision-making. With pre-launch testing and in-app content experiments, Refactory is built to eliminate guesswork and help teams write UX copy that�s not only clear�but converts and retains users.
Performance Score
A
Content/Output Quality
Clear & Data-Validated
Interface
Clean & Team-Friendly
AI Technology
- UX Copy AI
- Tone Analyzer
- Microcopy Testing Engine
Purpose of Tool
Test, improve, and validate UX copy and in-product messaging
Compatibility
Web-Based Platform
Pricing
Free trial + Paid plans from $25/month
Who is Best for Using Refactory?
- UX Writers: Optimize button labels, help text, and flows with AI and human validation.
- Product Designers: Test copy before launch to avoid user confusion and drop-offs.
- Startup Teams: Improve onboarding, CTAs, and value messaging with quick iteration cycles.
- Content Strategists: Run A/B tests on microcopy and align tone with brand goals.
AI UX Copy Generator
Microcopy Clarity Testing
Side-by-Side Content Comparisons
Tone & Readability Analysis
Real-User Feedback Tools
Message Variation Generator
Pre-Launch Copy Validation
Collaborative Workspace
Is Refactory Free?
Refactory offers a free trial for new users with limited tests and generation credits. Paid plans unlock full testing capabilities, advanced analytics, and team collaboration features.
Refactory Pricing Plans
- Free Trial � $0: Limited AI generations, 1 user feedback test, basic tone checks, access to core tools.
- Starter Plan � $25/month: Unlimited copy variations, 5 user feedback tests/month, full access to tone and clarity engine, export reports.
- Team Plan � $69/month: All Starter features, unlimited tests and projects, multi-user collaboration, priority test processing, custom branding for reports.
Refactory Pros & Cons
Combines AI generation with real-world testing
Speeds up UX copy review and decision-making
Great for teams with frequent microcopy updates
Intuitive interface for designers and writers alike
Improves product clarity and conversion
Free plan is very limited in feedback tests
Lacks integrations with major design tools
Mobile support is browser-based only
May be overkill for content-light products
No native desktop app
