TrueROAS is an AI-powered ad tracking and attribution platform tailored for e-commerce businesses. Designed to navigate the challenges of modern digital advertising, it provides accurate insights into campaign performance across platforms like Facebook, Google, and TikTok. By attributing sales to the correct ad sources, TrueROAS enables businesses to understand the true impact of their marketing efforts. Its intuitive dashboard offers real-time analytics, customer journey mapping, and creative performance breakdowns, all within a GDPR-compliant framework. With a focus on transparency and actionable data, TrueROAS equips marketers with the tools needed to optimize ad spend and drive growth.
| TrueROAS Review Summary | |
| Performance Score | A+ |
| Content/Output Quality | Accurate & Actionable |
| Interface | Intuitive & User-Friendly |
| AI Technology |
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| Purpose of Tool | Provide precise ad attribution and enhance ROAS for e-commerce businesses |
| Compatibility | Web-Based; Shopify & WooCommerce Integration |
| Pricing | Paid plans starting at $99/month; 14-day free trial available |
Who is Best for Using TrueROAS?
- E-commerce Entrepreneurs: Gain clear insights into ad performance to optimize marketing strategies and increase profitability.
- Digital Marketing Agencies: Manage multiple client accounts with accurate attribution and comprehensive reporting tools.
- Performance Marketers: Leverage real-time data to make swift adjustments, maximizing campaign effectiveness.
- Shopify & WooCommerce Store Owners: Integrate seamlessly to track customer journeys and attribute sales accurately.
- Data-Driven Businesses: Utilize AI analytics to inform decision-making and drive growth through informed ad spend.
TrueROAS Key Features
| AI-Powered Attribution | Real-Time Data Syncing | Customer Journey Mapping |
| Creative Performance Analysis | Multi-Platform Integration | GDPR-Compliant Tracking |
| Intuitive Dashboard | Customizable Reporting | Seamless E-commerce Integration |
Is TrueROAS Free?
TrueROAS offers a 14-day free trial for new users. Post-trial, the platform provides tiered pricing plans to accommodate various business sizes and needs:
TrueROAS Pricing
Starter Plan: $99/month – Suitable for businesses with up to $40k in monthly sales. Includes core features and integrations with single store and user support.
Pro Plan: $199/month – Designed for businesses with up to $100k in monthly sales. Supports up to 3 stores and users, includes unlimited ad accounts and spend.
Elite Plan: $349/month – For businesses with up to $250k in monthly sales. Includes unlimited stores and team members, dedicated account manager and VIP support.
Unlimited Plan: $499/month – Caters to businesses with up to $1 million in monthly sales. Includes all features from the Elite Plan with customized solutions for large-scale operations.
TrueROAS Pros & Cons
Pros
- Provides precise ad attribution across multiple platforms
- Real-time data updates facilitate quick decision-making
- User-friendly interface simplifies navigation and analysis
- Seamless integration with major e-commerce platforms
- Comprehensive reporting enhances campaign transparency
Cons
- Pricing may be steep for small startups
- Advanced features require higher-tier plans
- Initial setup may require technical assistance
- Limited customization options in lower-tier plans
- Mobile optimization could be improved
How does TrueROAS improve ad attribution accuracy?
TrueROAS utilizes AI and machine learning to analyze customer interactions, ensuring sales are attributed to the correct ad sources, enhancing the reliability of performance data.
Can TrueROAS integrate with platforms other than Shopify and WooCommerce?
While optimized for Shopify and WooCommerce, TrueROAS offers custom integrations to accommodate various e-commerce platforms.
Is my data secure with TrueROAS?
Yes, TrueROAS adheres to GDPR guidelines, ensuring that all user data is handled with the utmost security and privacy.
