Controlla is a no-code AI-powered dashboard builder that allows users to create smart, auto-updating data dashboards simply by using text prompts. It connects to popular business tools�like Stripe, Airtable, Notion, and Google Sheets�and then transforms that data into visualizations, charts, and reports in seconds. Rather than spending hours designing BI reports or writing formulas, Controlla empowers users to ask plain-language questions about their metrics (e.g., �What�s our customer churn this month?�), and it visualizes the answer. It's ideal for founders, ops leads, marketers, and creators who need data insights but not the data engineering hassle.
Performance Score
A
Content/Output Quality
Live KPI Dashboards + Visual Reports
Interface
Clean, Prompt-Driven Dashboard UI
AI Technology
- Natural Language to Chart AI
- GPT Analytics Layer
- No-Code Logic Builder
- Data Source Connectors
Purpose of Tool
Build dashboards and analyze metrics using AI and text input
Compatibility
Web-Based; Integrates with data sources (e.g., Airtable, Stripe, Notion)
Pricing
Free plan + Paid plans from $19/month
Who is Best for Using Controlla?
- Founders: Use Controlla to track real-time growth metrics without touching spreadsheets or hiring data analysts.
- Marketing Teams: Create campaign dashboards using Airtable and Google Sheets integrations to monitor performance visually.
- Ops Managers: Automate internal reporting by turning business questions into interactive visual reports they can share.
- Agencies: Build white-labeled dashboards for client reporting, cutting hours of manual spreadsheet work.
Natural Language Dashboard Builder
Real-Time Data Sync
Multi-Source Integration (Notion, Airtable, Stripe, etc.)
Chart & Graph Generator
KPI Tracking Panels
Team Collaboration Tools
Embeddable Dashboards
Dashboard Templates
AI-Powered Data Analysis
Export to PDF or Link
Is Controlla Free?
Yes, Controlla offers a free starter plan suitable for light users or solo founders. Paid plans unlock more data sources, faster sync, and advanced sharing capabilities.
Controlla Pricing Plans
- Free Plan � $0/month: 1 dashboard, 2 data sources, Natural language prompts, Basic charts & visualizations, Community support.
- Pro Plan � $19/month: 5 dashboards, Unlimited data sources, Faster sync intervals, PDF exports, Embed dashboards anywhere, Email support.
- Business Plan � $59/month: Unlimited dashboards, Team collaboration, API access, Priority sync & rendering, Custom domain sharing, Priority support.
Controlla Pros & Cons
Create dashboards using natural language prompts
Connects easily with modern SaaS tools
Perfect for startups and small teams
No coding or spreadsheet formulas required
Clean UI and quick setup process
Free plan limits dashboard quantity
Not suitable for complex enterprise data models
Visualization customization is still evolving
Limited integrations (compared to big BI tools)
Requires structured data for best results