Sprig is an AI-enhanced product feedback platform designed to help product, UX, and growth teams gather real-time user insights within apps and websites. It enables you to launch targeted microsurveys and video interviews, directly embedded into your digital experiences. Sprig collects qualitative and quantitative feedback during critical user moments—such as onboarding, feature usage, or drop-off points. Responses are analyzed using AI to uncover sentiment, themes, and decision-driving trends. Teams can then act swiftly using built-in dashboards, alerts, and integrations. With Sprig, product organizations can understand customer behavior at scale and confidently prioritize roadmap features based on real user feedback.
| Sprig Review Summary | |
| Performance Score | A+ |
| Content/Output Quality | Actionable, Contextual Insights |
| Interface | Sleek, Product-Led Design |
| AI Technology |
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| Purpose of Tool | Capture in-product feedback to guide product decisions |
| Compatibility | Web-Based |
| Pricing | Free + Paid plans starting at $175/month |
Who is Best for Using Sprig?
- Product Managers: Get feedback on new features and identify pain points directly from users without interrupting their experience.
- UX Researchers: Run contextual surveys and analyze user journeys with automated tagging and sentiment-driven analysis tools.
- Growth Marketers: Test hypotheses and understand onboarding drop-offs by targeting high-intent users with real-time questions.
- Design Teams: Validate design decisions and feature usability by gathering in-situ user reactions and qualitative quotes.
- Customer Experience Teams: Proactively capture and act on user concerns before they escalate by embedding feedback touchpoints throughout the journey.
Sprig Key Features
| In-Product Microsurveys | AI-Powered Sentiment Analysis | Automated Response Tagging |
| Targeted User Segmentation | Video Interview Recruitment | Dashboards & Analytics |
| Survey Templates Library | Slack & Product Tool Integrations | Cross-Platform Deployment |
Is Sprig Free?
Yes, Sprig offers a free plan with limited access, plus paid plans with expanded features and higher volume limits.
- Free Plan – $0/month: Unlimited surveys (up to 50 responses/month), Access to pre-built templates, Basic AI tagging and analytics.
- Starter Plan – $175/month: 1,000 monthly responses, Custom targeting, Advanced AI analysis, Slack & app integrations.
- Enterprise Plan – Custom Pricing: Unlimited responses, Dedicated CSM, SSO, data governance, and premium support, Full API and integration access.
Sprig Pros & Cons
Pros
- AI-driven insights streamline analysis
- User-friendly interface for non-designers
- Seamless integration with design tools
- Real-time feedback collection capabilities
- Continuous optimization of product experience
Cons
- Limited advanced quantitative analytics
- Basic export options may hinder advanced analysis
- Delayed implementation of new analytics tools
- Limited multimedia survey options
- Some features are still under development
FAQs
Does Sprig work with both web and mobile apps?
Yes, Sprig supports integration across web platforms and mobile apps for a seamless feedback experience across devices.
Can I use Sprig without engineering help?
Yes, Sprig provides no-code installation options like browser tags or integrations with platforms like Segment or LaunchDarkly.
How does Sprig analyze feedback?
Sprig uses AI to detect sentiment, categorize responses by themes, and highlight patterns to simplify decision-making.
